You are a bright light and I’d love to work with you.

data-driven-marketing-coach

Hola, I’m Paula.

Do you remember the moment when you knew what you wanted to do for the rest of your life? I felt it during my first statistics class. I love the way data can tell us stories about people and processes and inform our decision-making.

After graduating Summa Cum Laude with two degrees (Economics and Marketing), I got a Masters in Public Policy from Harvard University where I focused on research methods.

For the next 10 years I helped large companies like Samsung, Lego, and Pernod Ricard, create memorable brand experiences. I have also led data analytics teams at the Inter-American Development Bank (one of the largest development banks in the world).

Since 2018 I’ve been helping entrepreneurs grow their businesses. I’m bringing my experience in the corporate and consulting worlds to support small business owners. I particularly enjoy working with entrepreneurs who are in love with what they do, believe their work adds value to the world, and in community over competition.

I’m certified in Advanced Google Analytics and in R programming.

clearer vision

I believe…

Quality is better than quantity.

Building community is the best way to grow a business #communityovercompetition.

Each of us contributes to how the world works. For me - my business is about supporting entrepreneurs with a strong sense of integrity and great values.

Learn more about my product and services.